Our Approach to Event Development and Production
Today, like never before, proprietary events are playing a prominent role in the face-to-face marketing mix. These private events provide better control of the message, the audience, the location, the timing, the format, and your budget.
As specialists in face-to-face marketing for over 20 years, Abcom recognizes this trend and we have expanded our expertise and resources to support clients in all aspects of event marketing. We offer a complete menu of services for supporting client events, including:
- • Event Strategy and Design
- • Concept, Theme Development
- • Messaging and Content Development
- • Audience Generation
- • Exhibitor Sales and Expo Management
Abcom’s team of event specialists includes a deep bench of the most important skill sets:
- • Event Architects
- • Certified Meeting Planners (CMP) and Exhibition Managers (CEM)
- • Creative Directors and Producers
- • Presentation Technology Specialists
- • Registration Managers
We can help design an event that is just right for you. So whether it is a client/user conference, product launch, road tour, seminar program, sales meeting or training event, Abcom can help you develop the content, delivery system, negotiate and contract with venues, drive the audience, and manage all aspects of the production. Let us produce an inspiring event program for you that minimizes costs with offsetting revenue streams and achieves measurable business results.